M&S Autumn 2013 Launch

After oversleeping, rummaging through my wardrobe for something to wear and overcoming at least 50 traffic obstacles on my way to Sliema, I finally made it to the launch of the M&S Autumn 2013 collection. During a fashion show styled by the fabulous Marisa Grima (read more about her here) and the ever-so-cute Caroline Paris (with whom I collaborated earlier in the Summer, check this post as well as this video), we were able to see the new pieces of this more sombre-hued collection. We only received a glimpse of the collection during the show, but we were then taken to the store itself to see all the items as well as to sip on a glass of wine. 

As Stefan, the marketing manager for the brand, explained to me, M&S are trying to reinvent their image in order to overcome that 'only older people shop at M&S' stigma. Taking the show outside in the street was a move to create that fresh, youthful and lively image the brand is currently seeking. I also met up with Mariel from Confessions of a Former Size 6 - she has a blog over here - and also chatted to some of my model friends. Apart from the scorching heat outside during the show, it was a very fun morning.